For the 2021 Van Cliburn International Piano Competition, cash prizes for the three medalists increase by 94% to $100,000 for gold, $50,000 for silver, and $25,000 for bronze. (2017 prizes were $50,000; $25,000; and $15,000, respectively.) This raises total cash prizes to $240,000, with other special prizes.
With each edition, we aim to offer to enhanced, more personalized career management services to best support our new winners and to adjust to a constantly changing world. This increase in cash prizes and expanded international exposure was planned long before the current pandemic and the total disruption of the concert industry; but these changes do meet the times, when career creativity and financial soundness have perhaps never been so important.
– Jacques Marquis, president and CEO
|$100,000||Nancy Lee and Perry R. Bass Gold Medal|
|$10,000||Kleinheinz Family Finalist Award|
|$5,000||Ann Frasher Hudson Semifinalist Award|
|$5,000||Charron and Peter Denker Semifinalist Award|
|$5,000||Louise Canafax Semifinalist Award|
|$2,500||Carla and Kelly Thompson Audience Award|
|$5,000||Beverley Taylor Smith Award for Best Performance of a New Work|
|$7,500||Best Performance of a Mozart Concerto|
|$5,000||John Giordano Jury Chairman Discretionary Award|
|$5,000||Raymond E. Buck Jury Discretionary Award|
|$5,000||Patricia and Neal Steffen Family Jury Discretionary Award|
Career Management Package
As in competitions past, the three medalists also receive a comprehensive and personalized career management package, to include three years of concert bookings, artistic planning mentorship, traditional and social media training, logistics support, and tax and financial planning guidance, as well as commercial recording releases and a complete promotional package.
The international artist management and concert booking services for the gold medalist will expand in 2021 to offer a global career launch. In addition to European and Australian representation by London-based Keynote Artist Management, the winner will have official management across Asia (excluding Japan) by LIU KOTOW International Artists Management, as well as booking services in South America (Halac Artists) and Japan (Concert Imagine).